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We don’t just advise — we deliver. At Tyde, we take full accountability for outcomes, combining deep industry know-how with tailored solutions that generate real, measurable impact.
We care about the success of your business and our commitment is to ensure you to stay ahead in an ever-evolving market.
"To be the trusted leader in business transformation, recognized for our innovative approach, exceptional client service, and commitment to creating sustainable success in the digital age."
"To empower businesses with transformative solutions that make a difference”
When it comes to transformation, most businesses face a choice: lean on internal teams who are juggling competing priorities, or bring in traditional consultancies with outdated playbooks and sky-high fees. Neither path guarantees meaningful change.
At Tyde, we offer a third, better way.
We combine deep transformation expertise, agile resourcing, and a laser focus on outcomes — without the overhead, politics or bias. Below, see how our approach stacks up against the usual options.
Tyde
Industry-specific experience, ensuring our team brings expert knowledge and proven strategies to your project.
External teams
Have general knowledge, but often lack the deep transformation expertise needed for complex projects.
Tyde
Industry-specific experience, ensuring our team brings expert knowledge and proven strategies to your project.
External teams
Have general knowledge, but often lack the deep transformation expertise needed for complex projects.
Tyde
Industry-specific experience, ensuring our team brings expert knowledge and proven strategies to your project.
External teams
Have general knowledge, but often lack the deep transformation expertise needed for complex projects.
Tyde
Industry-specific experience, ensuring our team brings expert knowledge and proven strategies to your project.
External teams
Have general knowledge, but often lack the deep transformation expertise needed for complex projects.
Discover how we’ve helped businesses like yours with both full business transformation and focused critical improvement projects.
View Case StudiesAfter helping our clients overcome the common pitfalls of internal-only change, we apply a proven transformation model that puts your goals at the centre.
Our approach is built on shared value — when you succeed, we succeed. By focusing on what matters most at each stage, we help you move from strategy to delivery without getting lost in complexity.
We analyse where you are today and define where you want to be. Your team is engaged throughout, to determine the best way to get you there. This phase ensures comprehension and alignment before making any long-term investments.
We take accountability of delivery whilst you focus on your day-to-day operations. We phase the delivery based on your priorities. We provide the exact resources needed to optimise your people, processes technology and data.
We provide the expertise needed to ensure you leverage the investment made in your transformation. We manage your data pipeline ensuring real-time insights are credible and driving business decisions and identifying opportunities for continuous improvement.
Our framework ensures equal focus across five interconnected pillars
Because true, lasting impact only happens when they work together — not in isolation. Each pillar strengthens the others, creating a foundation that supports real change and sustainable growth.
We align roles, skills, and mindsets to the transformation strategy — ensuring your team has the clarity, capability, and confidence to deliver
We streamline and optimise the way work gets done, removing friction and enabling efficiency, consistency, and scale.
We ensure the tools you use truly serve the business — leveraging existing platforms where possible, and introducing new solutions only when they drive measurable value.
We build clean, connected, and actionable data pipelines that fuel smarter decisions and unlock predictive, real-time insight.
Culture is the outcome of aligning people, process, technology, and data — when these elements work in harmony, they shape the behaviours, mindset, and momentum needed to sustain transformation.
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Process
Technology
Data
Culture
With two decades of experience across energy and technology, Martyn Cowie has built a career at the intersection of operations, commercial strategy, and digital innovation.
Starting with Vetco Gray (later GE) in Scotland in 2005 and moving to the Middle East in 2013, Martyn has led transformation across both mature and emerging markets. An MBA graduate from Hult International Business School, he now channels his experience into helping clients unlock measurable value through their investments in technology.
With over a decade of cross-sector experience, Malik Mahamoor has led transformation projects that deliver real operational improvement.
Starting his career in financial analysis before moving into operational leadership, Malik understands how to balance strategy with execution. His ability to align people, process, and technology makes him a trusted partner for clients navigating complex change. Malik is an associate member of the Chartered Institute of Management Accountants (ACMA, CGMA).
Contact us to see how Tyde can empower your business with innovative solutions.
Schedule a call