Re-defining Business Transformation

At Tyde Digital, we believe in challenging the status quo of legacy consultancy models.

Here’s how we stand apart:

 

Client-Centered, Not Consultant-Centered

Traditional consultants often come with rigid frameworks or agendas that prioritize their offerings over your unique needs. At Tyde Digital, your business goals are our top priority. We take a client-first approach, aligning our success directly with yours, ensuring every step we take serves your long-term vision.

Technology Agnostic vs. Vendor-Driven

Legacy consultancies frequently push specific software or technology solutions—sometimes because they have partnerships or agreements with vendors. Tyde Digital is entirely technology-agnostic, which means we’re not trying to sell you anything. We focus on maximizing the investments you’ve already made, and if new technology is required, we’ll recommend only what’s most commercially and technically suitable for your business.

Data-Driven Insights vs. Standardized Reports

Legacy firms often deliver generic, one-size-fits-all reports that may not translate into actionable insights for your unique situation. Tyde Digital goes beyond providing reports—we build real-time, data-driven insights directly into your decision-making process. We ensure that you not only understand your data but can act on it immediately for tangible business results.

Agile, Fast ROI vs. Lengthy, Costly Engagements

Traditional consultancies often engage in long-term, high-cost contracts that can take years to show returns. We take a different path. Tyde Digital delivers rapid, measurable ROI with quick turnaround projects that provide immediate value. This means that instead of waiting months or even years, your investment starts working for you right away, often self-funding future initiatives.

Hands-On Implementation vs. High-Level Advice

While legacy consultants often stop at giving high-level advice and leaving execution to your internal team, we get our hands dirty. Tyde Digital offers end-to-end transformation—from strategy development to full implementation. We don’t just tell you what to do; we work alongside you to get it done.

Holistic Transformation vs. Fragmented Approach

Traditional consultancies may focus on just one area—technology, process, or people. At Tyde, we use a comprehensive framework that considers People, Process, Technology, Data, and Culture. This holistic approach ensures that all aspects of your business are optimized and aligned for sustainable growth, rather than just addressing one part of the puzzle.

Future-Proof Solutions vs. Legacy Systems

Many legacy firms push tried-and-tested but outdated systems, which may not serve you well in a fast-evolving digital world. We are future-focused, building robust data pipelines that prepare your business for next-gen technologies like AI and automation. We help you stay competitive not just today but in the future.

Our clients

Meet our team

Martyn Cowie

Managing Partner

Malik Mahamoor

Managing Partner

Jonathan Coxon

Strategic Director

Tyde @ Events

What our
clients say

Join the team

Want to join our innovative and collaborative team? Visit our careers page to find out more about the fantastic career opportunities at Tyde Digital. 

Our values

Driven by Data.

Better choices through evidence based decisions

We deliver.

Deliver exceptional value through our expert knowledge, process, insights and implementation

We are all innovators.

Unrelenting in our search for the ideal solution.

Partnership Approach.

Long term relationships built with integrity and trust

People First.

Empowering our people and investing in their growth is how we achieve our vision.

Passion.

Passion, energy and enthusiasm to everything we do